Live Better Electrically: The Gold Medallion Electric Home Campaign

MedallionHomePlaqueOptions4One of the most effective mass marketing home campaigns of all time was the “Live Better Electrically” (LBE) program of the post-World War II era. It began in the mid 1950s when the General Electric (GE) and Westinghouse corporations decided to co-sponsor a multi-million dollar nationwide campaign to promote the sales of electric appliances and the benefits of electric power. General Electric provided the main support for the program, which launched in March of 1956.

At the time, utility companies were rushing to meet the increased demand for electricity in postwar America.  However, as more power plants came on line the cost of electricity decreased.  To increase company profits, homeowners were encouraged to consume more power through the purchase of a variety of electric products. For GE and Westinghouse, the creation of a new market for electric heat also promised to increase profits for the companies. The two corporations not only sold residential electric heating units and a variety of household appliances, but they also sold electricity generating equipment to  utility companies nationwide.

MedallionHomeAdvertisment2Supported nationwide by 900+ electric utilities and 180 electricity manufacturers, the electricity industry launched the LBE campaign through a variety of media outlets. The initial launch came with the offer to send a free 70+ page brochure which told homeowners how their lives could be enriched by the use of electricity and purchase of electric appliances. 

To further the new program, in October 1957 the National Electrical Manufacturers Association launched the “Medallion Homes” campaign, which sought to sell 20,000 all-electric homes nationwide within a year.  The program had five basic goals:  1) to provide prospective homebuyers with a recognized symbol of electrical excellence for new home construction 2) to raise the electrical standards in new construction 3) to help builders sell homes by educating their customers to the benefits of electrical living 4) to show existing homeowners electrical features and fixtures that were needed in their present homes 5) to give national support to existing programs that were being sponsored by local utilities to upgrade existing home electrification.

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Colville Tribe is Hiring an Archaeologist I

This is a professional position. We welcome all qualified applicants to apply. Please refer to the attached job announcement for details and application instructions, but minimally all applicants must provide a completed tribal application (see attached word docx) and a CV or resume to the tribal Human Resources Office by 1 May 2015 to be considered.

Please see the position description here: J-7345 Archaeologist I RE-POST 4-15-2015.

Application Materials are here: CTFC Tribal App

Aaron Naumann, MA, RPA
History & Archaeology Program
The Confederated Tribes of the Colville Reservation
Office Tel: 509.634.2696
Cell: 509.631.1131


New Certified Local Governments

Please welcome the City of Pasco and the City of Millwood to the growing community of CLG’s in Washington!

Millwood has its roots in the company town that developed when the site along the south bank of the Spokane River was selected as the home for the region’s first paper mill.

The mill’s first employees were, for the most part, men who relocated with their families from the Midwest. The town’s wealth of early twentieth-century architecture has its roots in the homes constructed for these employees, and still stand within earshot of the mill whistle, which sounds each workday at 7:00 am, noon, 12:45 pm, and 3:45 pm.

In early 1928 the Town of Millwood gained distinction as the first incorporated town in the Spokane Valley. Mr. W.A. Brazeau, president of the paper mill, served as Millwood’s first mayor.

As the town has grown over the years, residents and government have worked together to support existing and developing businesses, while also taking pride in Millwood’s diverse neighborhoods, unique historic character, and small-town atmosphere.

Like today, a mild climate and an abundant fish supply ensured that inhabitants thrived along the banks of the Columbia, Yakima, and Snake rivers. Evidence of the earliest known inhabitants in the Western Hemisphere were found in northern Franklin County at the Marmes Rockshelter, near Lyons Ferry and Palouse Falls.

In 1805, the Lewis and Clark Expedition camped at the confluence of the Columbia and Snake rivers in an area that 200 years later is called Sacagawea State Park in honor of their Native American guide. Little did they know the surrounding area would be called Pasco, today a bustling, thriving community of 67,770 people.

The Northern Pacific Railroad brought a rush of settlers to the Washington Territory, leading to statehood in 1889. The railroad town of Ainsworth was moved to Pasco in 1886 and brought with it the Franklin County seat. Pasco was incorporated on September 3, 1891, and was named by Virgil Bogue, an engineer for the railroad, after Cerro de Pasco in Peru.

Pasco grew to be a small but important railroad town in the years before World War II.  The war brought the Manhattan Project, the United States’ development of the atomic bomb, to the nearby Hanford Site.  Pasco, along with the rest of the area, played an vital support role in that effort. Pasco was also home to Naval Air Station Pasco (the current Tri-Cities Airport) and the Pasco Engineer Depot (still called ”Big Pasco” today).  These wartime activities more than doubled the population in just months.

Post-war, Hanford played an important role in the area economy, and it continues through today in the cleanup effort. Additionally, the build out of irrigation, such as the Columbia Basin Project, made agriculture an even more critical part of the economy of Pasco and Franklin County.






Burke Museum Archaeological Collections Research Fellowship

Description and Eligibility:
The Burke Museum’s archaeological collections include significant holdings from the Pacific Northwest and the Western Pacific. In an effort to stimulate research on these collections and provide students with opportunities for collections-based research, the Burke Museum is pleased to announce the Burke Museum Archaeological Collections Research Fellowship.  This fellowship provides for 1-3 months stipend plus expenses to conduct research using Burke Museum archaeological collections. Applicants must be US citizens or permanent residents, and must be currently enrolled graduate or undergraduate students (NOT restricted to University of Washington students). Research must be done primarily at the Burke Museum, using Burke Museum archaeological collections, although projects may also use other collections. Projects must be completed in a 1-3 months from June 15-September 15. Awardees must make a public presentation about their results at the Burke Museum and submit a project description for use on the Burke Museum website.

Application procedure:
Applicants submit a proposal describing their research questions and methods, collections to be used, work schedule, budget and CV. Two letters of reference are required. Applicants are encouraged to identify the collection(s) of interest before submitting final applications (information on Burke collections can be found at Projects that require destructive analyses must obtain permission from the Curator of Archaeology and/or collections owner before application is submitted. Proposals should be 2500 words max, not including references, applicant’s CV, work schedule and research expenses budget.

Submit applications in MS Word or Adobe pdf format to:
Letters of reference should be sent directly to this address from the referee.

Deadline:  May 15

Review Process and Selection Criteria:
Proposals will be reviewed by Burke Museum staff and will be judged on the basis of academic quality and feasibility.

Stipend is $1500 per month for 1-3 months, plus a $300 honorarium on completion of final report and public presentation. Applicants may also request support for research expenses (laboratory fees, dating, travel, etc.) of up to $1000.

Notification: May 30

For additional information, please contact Dr. Peter Lape, Curator of Archaeology at


Uncorking the Past at Seattle’s Finntown

Come hear ESA’s own Alicia Valentino discuss recent intemperate findings from King County’s South Magnolia CSO project.

Thursday, May 21 6:30-7:30PM @ MOHAI’s Compass Café.

May 21: Uncorking the Past at Seattle’s Finntown

Recent archaeological excavation of a Smith Cove shantytown, capped by 12 feet of fill in the 1940s, has provided us a look at a multi-cultural Prohibition and Depression-era community. Come hear Alicia Valentino, the archaeologist in charge of the excavation, discuss the artifacts and a piece of Seattle history.

Cost: Free (Does not include admission to museum galleries)

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Historic Gig Harbor Vessel Recorded for Historic American Engineering Record

See this article from the Port Townsend Leader:


2015 Pacific Northwest Field School – Portland

Registration is open for the 2015 Pacific Northwest Preservation Field School in the Portland Area. See this link for more information:

2015 PNWFS Front of Postcard


Amazing Preservation Race – Tacoma – May 9

Registration Now Open for Amazing Preservation Race on May 9

How well do you know downtown Tacoma? Registration is now open for the City of Tacoma’s Amazing Preservation Race on Saturday, May 9, as part of Historic Preservation Month. The race will begin at 11 a.m. in Tollefson Plaza (S. 17th St. and Pacific Ave.) and end in Wright Park (501 South I St.). Contestants should plan to arrive by 10:30 a.m. Registration is $50 for a team of up to four people; registration includes T-shirts designed by ETC Tacoma. Every team will get a mystery goodie bag provided by the event partners, but only the top three teams will receive a grand prize.

“The Amazing Preservation Race is a great way to experience Tacoma’s walkable historic downtown and its many unique spaces and places,” said Reuben McKnight, City of Tacoma historic preservation officer. “It is exciting to see so many local partners coming together to create this event showcasing Tacoma’s character.”

Participants will race across downtown Tacoma completing fun challenges as they learn about the city’s historic and cultural resources. Register your team today by visiting the Amazing Preservation Race Eventbrite page.

This event is presented by the City of Tacoma’s Historic Preservation Office, Office of Environmental Policy and Sustainability, Broadway Center, Downtown On the Go, ETC Tacoma, Friends of the Prairie Line Trail, King’s Books, Museum of Glass, Rankos’ Pharmacy, Renaissance Café, Stadium High School, Tacoma Art Museum, Tacoma Historical Society, Tacoma Public Library-Northwest Room, The Children’s Museum of Tacoma, The Harmon Brewing Company, University of Washington-Tacoma, Washington State History Museum, and other local partners.

For more information contact Historic Preservation Coordinator Lauren Hoogkamer at or (253) 591-5254.



Olympic National Forest is Hiring an Archaeologist

For more information see the posting at this link:


Point Reyes National Seashore Internship Opportunity

This intern position is within the Division of Integrated Resource Management at Point Reyes National Seashore, in Marin County California. The incumbent will work with the Seashore Historic Preservation Team under the super vision of the Exhibit Specialist. The work consists of office, shop, and fieldwork on structures listed on the National Register of Historic Places. Position is geared toward hands-on treatment of historic structures and preservation practices as they apply to the carpentry and masonry trades, and will involve working with park preservation specialists on this year’s projects. Intern will develop hands-on techniques in historic fabric repair and conservation on structures ranging from vernacular, rustic barns, Victorian era main houses, and a National Historic Landmark Lifesaving Station. Projects may require working on historic roofs at heights. The intern will be employed through the Point Reyes National Seashore Association and report to an Association employee. The intern will receive technical on site supervision from the Historic Preservation Crew.
The internships are for twelve weeks, 40 hours per week, in Point Reyes National Seashore. Pay is twelve dollars per hour and housing is provided. Exact starting dates will be determined on a case-by-case basis. Please email resumes and a short statement of interest to contact below, along
with any questions.
Kevin Palo
Exhibits Specialist
Point Reyes National Seashore
Historic Preservation Crew